Stage 11 · Core · Intermediate
Portfolio and career readiness
Build case studies, a portfolio site and the skills to get hired or win clients.
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About this stage
A portfolio is evidence of how you think, not a gallery of pretty screens. This stage turns your projects into concise case studies and prepares you for interviews, design challenges and client work. The career guide has the practical checklists.
Before this stage Stage 10: Product thinking and collaboration
Learning outcomes
- Choose portfolio projects that show reasoning and range.
- Write concise case studies with context, process, trade-offs and outcomes.
- Present work and handle design challenges in interviews.
- Manage client feedback and project scope as a freelancer.
Lessons
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Selecting meaningful portfolio projects
Quality over quantity.
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Structuring a case study
A structure reviewers can skim.
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Writing problem statements and explaining context
Setting up the story.
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Demonstrating research and reasoning
Showing how evidence shaped decisions.
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Showing explorations and iterations
Including the ideas you rejected and why.
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Presenting wireframes and final UI
Images that explain rather than decorate.
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Explaining usability testing and outcomes
Honest results, including what did not work.
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Showing constraints and trade-offs
Why real decisions are messy.
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Writing concise case studies
Editing for busy readers.
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Portfolio website structure
Home, case studies, about and contact.
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Resume and professional profile
Resumes and profiles for design roles.
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Presenting work in interviews
The portfolio presentation.
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Whiteboard exercises and design challenges
A framework for live challenges.
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Product design interview preparation
Common rounds and questions.
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Giving and receiving critique
Feedback that helps.
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Working with clients and managing feedback
Expectations, revisions and difficult conversations.
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Freelancing and communicating project scope
Proposals, scope and change requests.
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Creating a continuing learning plan
What to learn after this academy.