Project 4Advanced
Design a data-rich dashboard or SaaS product
Design a dashboard for a small clinic network that turns appointment data into decisions, with roles, tables, filters and clear metrics.
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Stage 10 · Core · Intermediate
Product thinking and collaboration
Connect design to outcomes, work well with your team and make ethical decisions.
0%of this course
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About this stage
Designers who understand the product, the business and the constraints make better decisions and get listened to. This stage covers discovery and delivery, prioritisation, metrics, experiments, ethics and how to explain your reasoning.
Before this stage Stage 8: Usability testing and iteration
Learning outcomes
- Connect design work to product goals and measurable outcomes.
- Prioritise and make trade-offs with product managers and engineers.
- Understand A/B tests and analytics well enough to use them responsibly.
- Recognise dark patterns and argue for ethical alternatives.
Lessons
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Product goals and user needs
Balancing what the business wants with what people need.
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Product discovery and delivery
Working on what to build and how to build it at the same time.
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Prioritisation and trade-offs
Impact, effort, confidence and saying no.
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Working with developers and product managers
Shared rituals and healthy collaboration.
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Technical feasibility and design constraints
Designing with the platform, not against it.
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Design critiques and stakeholder feedback
Running critiques and handling feedback.
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Design documentation
Specs and decision records.
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Measuring outcomes and defining metrics
Outputs versus outcomes.
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A/B testing fundamentals and limitations
What experiments can and cannot show.
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Analytics-informed design
Using data without being ruled by it.
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Ethical design, privacy and dark patterns
Recognising and refusing manipulative design.
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Communicating rationale and defending decisions
Explaining why, with evidence.